Customer Intelligence – February Edition
VOZIQ Team
To be responsible for retention strategies is to change the direction a company operates. CFOs are now laser-focused on their retention efforts because, let’s face it, retention is one of the metrics to judge a company’s success. Here are some of the articles we picked …
A 3-Step Action Plan to Transform Your Customer Retention
Proven, time-tested, and result-driven practices from retention success stories in the subscription industry In today’s cutthroat marketplace, a high customer churn rate is an excruciating problem and one of the most intimidating concerns for subscription businesses. Not only that, but retention leaders seem unable to …
Customer Intelligence – December Edition
Customer engagement is crucial, but what if CEOs interacted with their audience personally? Would you be interested in knowing the strategic enablers of an AI retention program, or taking a brief look at Forrester’s predictions for subscription businesses in 2023? We have it all in …
Forrester’s 2023 Predictions for CX, Marketing and Technology Leaders
The only certainty for 2023 is change itself. Executives are setting priorities on shaky ground. The challenge now: How can you keep moving, adjust your strategy, and keep pace with the ever-changing world? Analyst firm Forrester recently released their 2023 predictions for technology, CX, and …
Five Strategic Enablers Of AI-Driven Retention Transformation
Vasudeva Akula
As the complexity of customer churn grows, retention approaches are also evolving to tackle the churn risk and protect customer revenue—and AI can play an instrumental role in that. For many leading recurring revenue businesses, AI is transforming retention by leveraging customer data, advanced analytics …
Customer Intelligence – November Edition
With a fear of a recession looming over businesses like a vice, executives are gearing up to face it head-on. Customers are being exposed to irresistible offers making their expectations spike up, even more so for subscription businesses. So, how do we not just meet …
Applying Gartner’s Analytics Maturity Model To Assess Your Customer Retention Program
Data fuels a customer retention program. Customer data collected from various touchpoints is key to deciphering customer behavior and implementing effective retention strategies by improving customer experience and engagement. A 2013 study by McKinsey found that data-driven organizations are 23 times more likely to outcompete …
Customer Intelligence – October Edition
Customer service stands atop when it comes to running a business. Satisfied customers mean a successful business. With time, customer expectations have pivoted basic to personalization. There is, however, a fine line between personalizing customer service and overdoing it. Here are some articles that give …
3 Reasons Your Retention Investment May Not Be Working
Customer retention has assumed greater importance for recurring revenue businesses today. However, despite this, most companies are still struggling to plug in the leaky revenue bucket. Traditional retention approaches are proving ineffective against customer churn today. It’s mainly because customers are only growing stronger by …
The Best on Customer Intelligence – September Edition
Winning churn is a game changer. Businesses that have managed churn and improved their customer relationships and CLV are on a steady path to success. But what does it take to win a customer’s trust and have an ever-growing CLV? We have picked the best …
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