Forrester’s 2023 Predictions for CX, Marketing and Technology Leaders
VOZIQ Team
The only certainty for 2023 is change itself. Executives are setting priorities on shaky ground. The challenge now: How can you keep moving, adjust your strategy, and keep pace with the ever-changing world? Analyst firm Forrester recently released their 2023 predictions for technology, CX, and …
Five Ways Decoding Sentiments Can Nurture Long-Term Loyalty
Vasudeva Akula
Sentiment analysis, also known as opinion mining, helps customer-facing businesses know their customers better and build stronger relationships with them. This is because sentiments have a critical role in a buying decision and customer life cycle. Customers associate them with the product or service and …
Why And How You Should Celebrate Customer Retention The Same As Acquisition
Customer acquisition vs. customer retention — the comparison has existed for quite some time, especially with global enterprises realizing the impact of customer churn on the bottom line and long-term growth. But most companies, regardless of size and scale, focus more on new acquisitions. They …
Five Tips For Creating A Successful AI-Driven Customer Winback Strategy
With rising competition and evolving customer expectations, companies realize the growing importance of customer retention. Customer churn is a grave concern for any recurring revenue business. It means lost future revenue and hampers a company’s bottom-line growth. Its impact further leads to lost referrals and …
Five Steps To Achieving A Customer Lifetime Value (CLV) Breakthrough
Customer Lifetime Value (CLV) is a key metric for measuring long-term growth. It’s a direct indicator of how much value a customer is expected to create over the lifetime of their association with your business. A 2018 Criteo survey results indicated that 81% of marketers …
Why Your AI Project Is Failing To Deliver Value
While working with our clients, we have seen the transformational effect artificial intelligence (AI) has on customer experience, cost reduction and profitability. Considering the opportunities and advantages that AI delivers, it’s not surprising to witness its growing adoption globally. Results from Algorithmia’s third annual survey, …
Customer Churn: You May Be Losing More than You Think
A loyal customer base is the biggest asset of a business, and hence retention is a key priority for the bottom-line. Today, it is more crucial and at the same time, challenging than ever. This is due to crisis-hit consumer optimism, changing customer requirements and rapid …
Customer Intelligence Predictions 2021
2020 was a year of change for individuals and businesses. The pandemic and the business uncertainty required companies to look internally and recalibrate their priorities to focus on protecting their biggest asset – their customers. Most of the businesses are still reeling under the impact …
Three Ways AI Can Protect Revenue And Bring Costs Down During Challenging Times
The unprecedented disruption caused by the Covid-19 pandemic has significantly affected the way businesses across the world deliver products and services to their customers. As the economy gradually starts to open, the businesses that focus on understanding their customers and ensuring customer experience continuity will …
8-Point Action Plan for Pest Control CXOs to Minimize Customer Churn and Boost Profitability
The pest control industry is benefitting from a number of advantages. Climate change, middle class income increases and the growing awareness of the importance of hygiene, especially in light of the COVID-19 outbreak and other pandemics, mean the demand for pest control services is set …
Resources
